
New Delhi, Mar 31: Taking the tariff war in
the Indian aviation sector to a different plane, budget
carrier GoAir today announced it would offer concessions
on its tickets to customers, who succeed in getting a
ticket from a rival airline that is cheaper than its own
on the same sector.
The airline, owned by the
Wadia Group, would also reimburse the cost of immediate
cancellation of its competitor's tickets.
Announcing the competitive move to "commoditise"
air travel, GoAir managing director Jeh Wadia told
reporters: "If the price paid for the ticket bought on a
competing airline is lower than the price paid for the
GoAir ticket, then GoAir will adjust double the
difference between its fare and the fare of the
competing carrier as credit", which can be used to
purchase GoAir tickets.
"GoAir will also
reimburse the cost of cancellation done immediately of
the other airline's ticket as credit, which can be used
to purchase GoAir tickets", he said, adding that this
"challenge will give the customer value for money which
no other airline offers".
He said the tickets of
the airline at present ranged from Rs 999 to Rs 2,999
and announced that the Delhi-Mumbai flight would range
between Rs 999 till Rs 4,999 asking the passengers to
book early to get the concessional fares.
The
airline also announced the addition of its latest Airbus
A-320 to its fleet, but the aircraft under a deal with
the BCCI would, for the present, be used to transport
the Indian and England cricket teams to the venues of
the ongoing one-day international series.
"The
new aircraft will be used exclusively for the
transportation of the two teams as well as the security
and the media contingent," Wadia said. The teams will
next play the third ODI in Goa in the seven-match
series.
Announcing its expansion plan, he said
GoAir, which now has three aircraft in its fleet, would
add five more by the year-end, get ten additional ones
next year and another 15 in 2008, taking the total fleet
strength to 33 in three years.
The airline,
which now covers 14 cities with 28 flights, would
connect Mumbai and Delhi to Jammu and Srinagar and
launch a Delhi-Chennai flight. The A-320s operated by
GoAir are configured in an all-economy 180-seat
configuration.
Claiming 70 per cent seat
occupancy at present, Wadia said his goal was to take
the occupancy factor to about 90 per cent.
Bureau Report